Announcing The Patriot Cinema Powered by Emagine at The War Memorial

The War Memorial and Emagine Entertainment team up to be patriotic, cultural, and community leaders

TWM Theater Piano LowRes

Responding to an unfulfilled need in the community, The War Memorial has partnered with Emagine Entertainment, the regional leader in entertainment, to provide a truly special place for amusement and inspiration: The Patriot Cinema. This unique partnership is the result of a wide-ranging community survey conducted by The War Memorial as part of its strategic planning process.

By repurposing The War Memorial’s current theater space, The Patriot Cinema will not only fill a need voiced by the community, but will also further mobilize The War Memorial’s support of our Nation’s heroes — patriots in every form, from veterans to local police. A portion of every Patriot Cinema sale will be donated to The War Memorial’s Patriot Initiative, which provides financial support to organizations that deliver high-value services to patriots.

A theatrical experience unlike any other in Michigan, The Patriot Cinema will boast a house of approximately 250 luxury recliners, special box seating, and a safe and delightful children’s area. An elegant lobby and renovated restrooms will provide an inviting and hospitable welcome to patrons, and a well-appointed concession stand — featuring beer and wine among the refreshments — will guarantee a top-shelf experience for all. The visual motif will reflect a theme of patriotism.

A curated and boutique experience, The Patriot Cinema will present a diverse and exciting selection of programming ranging from first-run blockbusters to influential art films. It will foster an ecosystem for film festivals and live broadcasts including sporting and cultural events.

In addition to offering a superb and state-of-the-art movie-going experience, The Patriot Cinema will retain and enhance the multi-functional aspects of The War Memorial’s theater space, providing a stage for such thrilling events as live theatrical performances, presentations by influential speakers, and performances by world-class musicians and artists.

Renovations to form The Patriot Cinema will begin in 2017.

Grosse Pointe has a long history of supporting neighborhood cinema — movie houses such as The Punch and Judy Theater (1930–1977), the Woods 6 (1948–1997), and the Shores Theater (1935–2008) are all deeply embedded into the fabric and history of the community. Additionally, Grosse Pointe Park’s Windmill Pointe Park is currently home to two small theaters: the Okulski Family Theater and the Carol C. Schaap Theater.

Unlike the Okulski and Schaap theaters, however, The Patriot Cinema will not be exclusive to Grosse Pointe residents — the superb patron experience, on the glittering waters of Lake Saint Clair, will be open to the public from all communities.

“The War Memorial is committed to curating an environment where people, arts, entertainment, patriotism, and culture come together at their best,” said Charles Burke, President and CEO of The War Memorial. “We are responding to and growing with the needs of our community, honoring our past, and building upon the integrity of a wonderful campus for Southeastern Michigan. Through growth such as The Patriot Cinema, and our partnership with Emagine Entertainment, The War Memorial is enabled to fulfill its mission as a patriotic, cultural, and community leader.”

Emagine Entertainment, a Pure Michigan company owned and operated by Michigan names, partners with local businesses and organizations across southeast Michigan to make a difference in the lives of community members. The company enjoys the honor and distinction of being named Detroit’s Best Movie Theater for several years by the Detroit Free Press, The Detroit News, and WDIV Local 4.

“We are very pleased to be teaming-up with The War Memorial to incorporate another great dimension of community service to an already outstanding venue: exemplary first-run filmed entertainment,” said Paul Glantz, Co-Founder and CEO of Emagine Entertainment, Inc.

About The War Memorial

The War Memorial, located on the shores of Lake Saint Clair in Grosse Pointe Farms, Michigan, is a legacy-filled institution with a reenergized determination to emerge as a regional driver of arts, learning, patriotism, hospitality and connectivity. Situated on the grounds of the historic Alger Estate, The War Memorial serves an estimated 200,000 individuals with over 2,000 functions annually, including programs to honor veterans, engagement experiences for adults and children, community events and celebrations, and premier hospitality services. With new programming and innovative leadership, The War Memorial is a unique, dynamic and forward-thinking hub for southeast Michigan with a mission to be a patriotic, cultural, and community leader.

About Emagine Entertainment, Inc.

Emagine Entertainment’s affiliates own and operate luxury theatres in Michigan, Illinois and Minnesota. Emagine operates theatres with a combined 30,000 seats and 208 screens. Emagine has led the way in bringing luxury theatres to the metropolitan Detroit market with 76 of its 94 auditoriums already converted to power recliner seats. Emagine enjoys the honor and distinction of being named “Best Movie Theatre” for several years running by the Detroit Free Press, The Detroit News, and WDIV television.
Emagine is a recognized innovator in the theatrical exhibition industry having been the first theatre chain in the world to convert to 100% digital projection. In 1997, Cinema Hollywood (now Emagine Birch Run) was the first theatre in Michigan to open with all stadium seating. Paul Glantz, co-founder and chairman of Emagine Entertainment, has been interviewed on CNN concerning his views and opinions on the operation of luxury theatres. Emagine’s luxury experience incorporates not only reclining chairs but also gourmet snacks, reserved seating, in-seat service and other upscale amenities such as valet parking. All Emagine theatres offer adult patrons the option of enjoying their favorite cocktail, beer or wine while concurrently maintaining a genteel and welcoming environment for families.
Emagine Entertainment has an excellent management team that maintains a high standard of customer service and a fastidious attention to cleanliness in its theatres. Emagine’s management team has established themselves as recognized leaders in quality and in providing their guests with the best possible movie-going experience.

The War Memorial Contact

Brooks Hoste
Manager of Communications and Programming
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Emagine Entertainment Contact

Melissa Boudreau
VP of Sales & Marketing
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