Experience the Magic of the Holidays at The Parade Company
Get into the festive spirit this December with a behind-the-scenes tour of The Parade Company, the creative force behind Detroit’s world-famous parades! This exclusive tour offers a rare glimpse into the artistry, creativity, and craftsmanship that bring larger-than-life floats and holiday magic to the city.
Step Into the Workshop of Wonder – Explore the vibrant studio where imagination comes to life! Walk through a maze of giant floats, whimsical characters, and colorful props, and see how each piece is carefully crafted by talented artists and builders. You’ll be amazed at the detail and creativity that go into every design.
Learn the Secrets Behind the Spectacle – Discover the fascinating history and traditions of Detroit’s beloved Thanksgiving Day Parade, one of the country’s oldest and most celebrated parades. Your guide will share stories of the parade’s creation, its role in Detroit’s holiday season, and the behind-the-scenes efforts to make it all happen.
See Santa’s Sleigh and More – As a special treat during December, you’ll have the chance to see some of the most iconic holiday floats up close, including Santa’s grand sleigh! Feel the holiday cheer as you walk through a winter wonderland of holiday displays, each crafted with care and filled with seasonal joy.
The Parade Company tour is a delightful experience that’s sure to fill you with wonder and excitement. From the towering papier-mâché figures to the intricate detailing of the floats, there’s something for everyone to enjoy.
Make this holiday season one to remember by visiting The Parade Company in December, where Detroit’s holiday magic is made. Book your tour today and take home memories that will last a lifetime!
Departing from the War Memorial: 9:30am
Returning to the War Memorial: 12:30pm
Tickets
$30 per person (includes transportation, tour guide)
Due to the policy set by our transportation service, participants must be age 60+ or be able to show proof of disability to participate in this activity.